I love pro-wrestling
I don’t know why and at forty-five
I am well beyond the point that I care to explain myself. I just love it,
everything about wrestling appeals to me. The comic book aspect of the
characters, the work in the ring, the masks, the lights, and, as my buddy Tank puts
it, the pageantry. Indie wrestling to
WWE, I consume it all (or did) and I never get sick of it.
There are fewer
things I love more than watching a wrestling event and waiting for the moment
when I pop. When a move is so cool, or a match so well done, that I hit a level
of excitement usually reserved for kids on Christmas morning.
I’m
so passionate about profession wrestling that I started a podcast with Travis,
and I started this blog. I watch it constantly. In my spare time, during lunch,
on my breaks, on the weekends, anytime I’m not with my wife, I am watching
pro-wrestling.
When your gut is ablaze with a passion like this, it’s
absolutely heartbreaking to watch part of it crumble into dust. Sadly, that’s
what’s happening to WWE. Rome is burning and Vince “Caesar” McMahon is playing
the violin as it happens.
This
week Cody Rhodes (Stardust) walked away. He quit. He became so sickened by what WWE has
become that he left the only career he’s ever had. Don’t worry; I’m not suddenly
going to pretend I was a huge Cody Rhodes mark. I wasn’t, at all. I didn’t care
about him before Stardust and fully disliked him during that gimmick. That
being said, you have to respect a guy who walks away rather than take any more
indignities from the McMahon Family.
Rhodes
wrote a brief statement when he left, one that was as powerful as CM Punk’s
catharsis on the Colt Cabana show. It spoke to Rhodes’ personal issues but it
also spoke to the gaping chasm that is WWE. It’s a black hole that is sucking
in talent and then abandoning them to the abyss (no pun intended). Good men,
who could be huge stars, are stacked on top of each other at the mid-card level
so that an egotistical old man can play God.
Part
of the issue is change. WWE is not about wrestling it’s about entertainment.
WWE Superstars are not wrestlers they are sports-entertainers. That’s a big
distinction. Watch Ric Flair against Ricky Steamboat or Magnum TA against Tully
Blanchard. That was wrestling. That was a place where stories were told in the
ring as well as out, where the physical conflict was just as important as the promo.
These men were looking to entertain crowds through their circus-like spectacle.
WWE
has long since moved away from that. Even in the beginning, Vince’s idea for
the world of professional wrestling had more to do with merchandising and
branding than it did wrestling. Foam hands and t-shirts gave way to action
figures and then video games. At this stage, WWE is a global economic force,
one that has very little interest in professional wrestling.
How
can I say that? Because there are two very different animals at work.
One is professional wrestling. The other is sports-entertainment. PW Insider
made a comparison I think nails it. Look at pro-wrestling vs. sports-entertainment
in the same way you would look at professional basketball vs. The Harlem
Globetrotters. Both are highly athletic, both are physical and require talent.
One is there to further the sport itself, the other is there simply to
entertain.
WWE
sees sports-entertainment as a launching pad to build superstars and make them
viable cash cows. T-Shirts, toys, etc., that’s what the whole “wrestling” thing
is there for. Family entertainment that can sell lots of crap to people that
they don’t need. Wrestling has nothing to do with any of that. Wrestling is not
a priority for WWE. Making stars and making money is. Right or wrong, that’s
what they are here to do.
The
second, and more devious part of why the quality of the WWE is so poor right
now is Vince McMahon. He loves to tell everybody that the buck stops with him
and so we must point a collective finger at the man and his ego. Vince McMahon
is maybe the largest reason the promotion is so unbearable to watch.
Why?
Why when it’s so obvious how upset people are does Vince continue to play his
violin as Rome burns? Obviously the default is his ego. He turned professional
wrestling into a billion dollar industry. He revolutionized the sport and
created something nobody ever thought possible. He did all that so he knows
better than everybody else and those who disagree are either removed or
ignored.
Ask
any successful businessperson, especially in the entertainment field, and they
will tell you that the true sign of business genius is the ability to step
back. At some point the audience changes, their wants and needs become quite
different. A true leader can see that their personal vision may not be what’s actually
“Best For Business” and will remove themselves to allow the business to evolve.
Vince can’t, or won’t, do that.
Examples
abound of this. As successful and adored as NXT is, Vince still sees it as
developmental. He sees it as the minor leagues. Roman Reigns. People hate him.
Nobody wants him to be champion. Vince doesn’t care. He only sees a good
looking Samoan kid and so his naughty bits get all erect at the idea of maybe
having found a new Rock. No matter what the reaction of the audience, Vince
doesn’t care.
Ironically,
who knows if Roman Reigns could be the new Rock? Remember when Dwayne Johnson
debuted as Rocky Miavia? Holy hell the audience crucified him. Thankfully, it was
during a time of change, a time when WCW was breathing down Vince’s neck.
Facing obliteration he had to let go of the reigns and hope for the best. What
he got out of that was The Rock from Rocky Miavia and Stone Cold Steve Austin
from The Ringmaster.
If
Reigns was allowed to develop naturally, he might be great. Who knows? We never
will because Vince has a course and he will stay on it no matter how fast the
rocks on shore are approaching. What does he care? If he fucks Reigns’
career it’s no skin off his nose, he just gets a new “It Guy” to replace him.
The actual performer doesn’t matter; just how fast Vince can turn a profit.
Another
ugly side of Vince’s ego is his inability to learn from his mistakes and to not conform everything to patterns. For example, Roman Reigns is almost a
Xerox copy of John Cena. The crowd hates him for the same reasons because no
matter how many hits he takes, Reigns kicks out at two. He can take on multiple
top talents at once and win and if he does lose he gets umpteen shots at the
title until he wins. The difference here is that Cena started out his own thing
and grew to fame and popularity before Vince created the Cena-Machine and
vilified him. Reigns’ is starting with the hatred. That’s a hard mountain to
climb.
Vince
thinks the Wyatt Family are an unstoppable force so when they lose to another
superstar, to Vince, it serves to help that star. He never considers how bad it makes the
Wyatt Family look, hence the reason one of the greatest stables in WWE history
is now, essentially, a punch line. The epitome of this was WrestleMania 32.
Where a part-timer (The Rock) and a guy who had been on the shelf for months
(Cena) kicked the holy hell out of the Wyatts. It was sad.
Perhaps
the most egregious sin committed by Vince is his inability to give the green
light to push anybody he did not build himself. In NXT Sasha Banks, Charlotte
and Beck Lynch revolutionized women’s wrestling. Vince got them onto the main
roster and basically shit-canned all of them save Charlotte. He’s allowed Tyler
Breeze to be pushed to the mid-card, he released Damien Sandow, Sami Zayn has
lost just about every match he’s been in, and Kevin Owens has turned from the
ultimate badass to whiney, bitching heel. Meanwhile Baron Corbin and Apollo
Cruise have been brought up to the main roster and then ignored.
You
might bring up Seth Rollins and Dean Ambrose. Okay, Rollins has become a
significant star but Vince took a liking to him. Ambrose is a star but that
hasn’t stopped Vince from booking him horribly. Ambrose is now little more than
a stunt show fall guy. His feuds are all reasons to have stupid gimmick
matches. Why? Because Vince thinks that’s what Ambrose should be doing.
Vince
saves all his real focus for the stable of stars he built from the ground up.
John Cena, Randy Orton, Roman Reigns, The Rock, and so on. Look at The Shining Stars, this is the third go
around for a tag team nobody cares about or has ever cared about, Based on how
he books wrestlers, it looks as though anyone Vince can’t own entirely is left to
play a supporting role to those he can.
Bringing
us back to Cody Rhodes. He was never somebody Vince completely owned. He walked
in with a pedigree. The son of Dusty Rhodes and the brother of Goldust, Rhodes
had his own built in relevance. Almost from day one the WWE went to work
beating the shit out of him. First he was a secondary character in a stable
centering on Randy Orton. Then he was mid-card, then put with his brother (an
established Vince guy), then mid-card again, then the worst of all insults, Stardust.
Rhodes put it best himself referring to Stardust as “Dustin’s gimmick”.
Here
was Rhodes, a talent who could be utilized and never was. In fact, he was
treated in the same shoddy style as Dusty was decades earlier when Vince forced
the American Dream, the man who revolutionized the business, to wear polka dots
and dance like a monkey. According to his statement, Rhodes tried to have
conversations with Triple H and Vince to no avail. More insultingly, a writer
pretended to be typing as Rhodes poured out yet another idea but said writer’s
computer wasn’t even on.
There
is something in all of us that strives to want to be the best. It’s almost human
instinct to try and fight out of mediocrity if we believe we are destined for
better things. Rhodes did. His pleas were met with deaf ears. He left. His
comments afterwards echoed a lot of the same issues that CM Punk had, issues
that remain in the WWE.
Fires always burn hottest before the burn out so I'm guessing the temperature at WWE is reaching
almost thermonuclear levels. Look at some of the early signs. The third hour of RAW routinely plummets in
ratings and, realistically, the show doesn’t do that well to begin with. Critics
continuously savage WWE’s product, the fans aren’t happy, Vince's schedule has led to multiple injuries, the problems seem
endless. Vince doesn’t care. He stands upon his golden platform, playing his
violin, and quotes growth from the year before.
Unless he retires or is forced to step down, Vince’s
inability to see the forest for the trees will eventually be the undoing of the
WWE. More stars will leave, the current rush of indie stars to the WWE will die
off as they see just how poorly they’ll be treated and at some point the allure
of watching old wrestling will not be enough and subscribers to the network will diminish.
Worst
of all, Vince’s tried and true default of falling back on the old guys and his
stars only will fall be the wayside
as The Rock, Stone Cold, Orton, Cena, etc. become to old or injured to be
involved. That’s when Vince’s penchant for building zero new talent for so long
will come back to haunt him as nobody is there to fill that void.
The fire burns. The WWE slowly
starts to crumble. And somewhere in all of this, Vince continues to play his
violin.